OBJECTIVE
Reformaten is a research-based, non-partisan, and non-religious Swedish association working to accelerate a sustainable transformation of the global food system, for the sake of both human health and the planet. Since its founding in 2020, Reformaten has led conferences, educational initiatives, and public awareness campaigns to make sustainable, nutritious food accessible to everyone.
From the very start, Terran has been their creative partner: helping translate complex food-system issues into clear, engaging, and visually compelling content. Through films, photography, and event documentation, Terran supports Reformaten’s mission by raising awareness, strengthening public understanding, and amplifying the movement across digital platforms, educational spaces, and policy-driven events.
CLIENT
Reformaten
TEAM
Production: TERRAN
Creative Director: Kegen Lorentzon
Photographer: Kegen Lorentzon
DOP: Johan Selin
Livestream: Johan Eriksson
THE SOLUTION
For over five years, Terran has contributed to Reformaten with a wide range of projects across film, documentation, and live events:
Campaign Films: for initiatives such as Minmatträtt and Matskatteväxlingen, Terran delivered full end-to-end production, from early concept development and scriptwriting, all the way through filming, editing, and post-production.
Livestreams & Event Documentation: Terran also supported Reformaten with professional livestream and documentation of key gatherings and policy-driven events, including:
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Riksdagsseminarium om Matskatteväxling
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Action Map presentations
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Reformaten Matbarometern 4.0
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PELLE BENGSTSSON
HEAD OF ADVOCACY
From day one, TERRAN has been a key creative partner — not just for their quality and professionalism, but for their solve-it mindset.
Working with TERRAN means turning complex system-change ideas into sharp, fun, and irresistibly engaging stories. They always land the message — because they, too, are driven by a mission to make the world better.
