THE BRIEF
Luger asked us to portray the daily experiences of a visit to Way Out West, expanding the perspective of what the festival entails and capture beautiful portraits of all the artists.
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PARTNER
SERVICES
Still Photography
BACKGROUND
Since 2021, Kegen Lorentzon has served as the head photographer for the Way Out West festival.
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Way Out West, which draws visitors from all over Sweden and large parts of the world, has been transforming Gothenburg into a three-day haven of music, parties, and culture for thirteen years.
The program features the biggest international stars, the hottest newcomers, film premieres, acclaimed vegetarian cuisine, and a robust club lineup under the name Stay Out West.
PROJECT IN NUMBERS
CONCERTS COVERED
34
PROJECT IN YEARS
2
BEERS
8
CREATIVE PROCESS
Kegen brought her Canon R6 camera and her favorit lens, a Canon L series 24-70mm. Kegen felt at home in the art of navigating through the enthusiastic festival crowd without attracting too much attention, seizing those special moments that really shines through in the images.
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"There is something magical about capturing the perfect moment of a person enjoying themselves in the music of the concert. It was a fun challenge to capture photos of Sweden's biggest music festival in a unique, artsy, and spontaneous manner." - Kajsa Lorentzon
THE SOLUTION
Being where the action unfolds is crucial. You won't capture great festival photos if you're not actively participating. Don't be afraid; dare to take risks and make quick decisions.
A notable example is when the crowd at The Viagra Boys started massive mosh pit, and Kegen had to dive right into the midst of it. Before she knew it, she was soaring through the air, crowdsurfing, laughing hysterically, and amidst the chaos, she managed to capture some truly entertaining photos of the people you see on this page.